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Essential Features of Web Hosting

Anyone that wants to be seen on the Internet needs to have a website. There are literally thousands of web hosts to choose from so finding the right web hosting packages can be a confusing process, especially if you are new to web hosting. This series of articles will assist you in sorting out all the information available and give you the confidence to make the best decision about choosing reliable web hosting. You will find that web hosting packages can vary in pricing as well as the features they offer
such as the amount of disk space and bandwidth available, data transfers, number of domains and email boxes, privacy and security settings, website design and marketing tools, technical support and guaranteed uptime. Knowing what your requirements are is essential to making a smart choice.

Let’s look at the features that are essential to reliable web hosting:
1.DISK SPACE / STORAGE A web hosting account has an allotment of disk/storage space that you rent on a server. The amount of storage will include all of the content of your web pages, any graphic or audiovisual content you may use on those pages, any files that are available for visitors to download and any space that you may use for emails. You will also need to allow space for the various log files that are enerated by the server that keeps track of visitors to your site and what pages they click on. You may want to choose a package with additional disk space so as you add more content such as pictures, music, videos or downloadable files that require more disk space, there are no additional costs. Databases are usually calculated separately from your disk/storage space allocated, so check with your web host to see what their policy covers.

2.DATA TRANSFER / BANDWIDTH These two functions are an important factor when choosing reliable web hosting. They are similar but different aspects of the same process that work hand in hand.

Data transfer is how much data is being transferred on a monthly basis. Your website may not be accessible the less data transfer that is allocated on a monthly basis. Going over your allocated limit can result in a fee or even a temporary shutdown of your website. Be sure to choose a plan with more data transfer than your current needs to allow for additional traffic and content.

Bandwidth is how much data can be transferred at one time. The less bandwidth you are allocated, the slower your website takes to load regardless of the speed of the visitors connection. Higher bandwidth is expensive because it ties up the servers resources and can affect the performance of other customer sites on the server. An important factor to consider when choosing a web host is the fact that they can terminate your Domain name and close the account without refund.

3.DOMAIN NAME The Domain name is your unique name and address on the Worldwide Web. Domain registration is the process that an individual or a company secures a website domain, such as www.yoursite.com. Once you have completed domain registration, the domain name becomes yours for a specified period of time, usually one year. You must renew you domain name before your registration expires, or the domain reverts back to being available to the general public. Be sure
that you own your domain name. Some web hosts maintain control of the domains they register so its important that you retain the option to transfer the domain to another registrar. You should read the “Terms and Conditions” regarding maintaining your privacy and any additional fees to transfer to your domain to another registrar.

4.DEDICATED VS. SHARED IP ADDRESS An Internet Protocol address, or better known as an IP address, is the numerical address of the website that tells other computers where to find the server host and your domain on the Internet.

There are advantages to having a dedicated IP address vs. a shared IP address which is explained in the next section.

Dedicated IP Address means that your site is the only one on the Internet using that IP address number. The advantages of having a dedicated IP address are that you can get your site better SEO (search engine optimization) ratings which make your website more visible and easier to find; there are better security and privacy options. A Private SSL Certificate was created to confirm the identity of a website or server and ensure secure transactions between web servers and browsers. In order to keep clients information secure, a Private SSL Certificate is required for ECommerce websites that accept online credit card payments.

Shared IP Address means there could be hundreds of websites sharing one server that share a single IP address. Shared IP addresses make it easier for hosting companies to manage and maintain their servers and offer this feature at a lower cost. The downside to this feature is if other websites sharing your IP address are banned or blacklisted due to spamming or scamming, their actions directly affect your website. Your website could disappear from the search engines and your email could be blocked by Internet Service Providers (ISP). A Shared SSL Certificate gives you the benefits of a SSL Certificate at a lower cost and still provides a secure URL (Uniform Resource Locator). Many Ecommerce websites provide Shared SSL to their business clients.

5.EMAIL FEATURES Email hosting offers a variety of features for both individuals and businesses. Some of the features offered are customized email addresses, import/export your address book, unlimited storage, webmail accessible from your mobile phone or PDA, calendar alerts, mail forwarding, auto responders, email filters that protect you from viruses and spam, phone and email tech support.

6.GUARANTEED UPTIME This is one of the most important features of a reliable web hosting provider. Guaranteed uptime means your website is guaranteed to be up at least 99.9% of the time and available to visitors. When your website is unavailable, traffic and potential clients will be drawn to your competitors sites and ultimately lost sales. This guarantee should include network uptime, server uptime, web server and service uptime as well as 24/7 support.

7.CONTROL PANEL FEATURES The most important job that a website owner has is creating and management of the website(s) and its content. The C-Panel features the tools for uploading and managing web pages, managing domains, subdomains, FTP accounts, creating parked domains, add-on domains, protecting your directories, redirecting visitors to another location, website statistics, back up data, virus protection and spam filters, the tools to keep your privacy and security.

8.PRIVACY & SECURITY The security of your communications such as unauthorized or sensitive data are a huge concern. Some of the security tools that a web host may include are SSL secure servers, SSL certificates, high quality software that can prevent other websites from directly accessing your databases and files, anti-virus protection, reliable authentication, secure payment processing, firewall protection, use of strong passwords, email encryption and strict privacy policies.

9.TECH SUPPORT A reliable web hosting provider should have technical support available 24/7. Get a quick reply to your support ticket should any issues arise and getting instant support via a live chat service or telephone support.

10.WEBSITE BUILDING TOOLS Even if you have no prior knowledge or experience, Website building tools are often offered as part of a web hosting package. The more advanced website building tools teach you how to add a photo album, guestbook, ads, newsletters, blogs, FAQ module, visitor tracker, banner rotator, auto installer software for blogs, forums, galleries and much more.

For more information about web hosting services, plan options as well as a Free Membership for access to a huge selection of free products, software and marketing tools worth thousands of dollars. So make your web presence stand out, no matter what your experience level. Don’t miss out on the opportunity of a lifetime, visit .

Benefits of e-Commerce Website Design

In this era of technological advancement an increasing number of people prefer to do business transactions via internet. More and more businesses hire a company to design and develop e-commerce websites, considered a vital aspect in the process of using the internet to help increase sales of their respective products and services. As a result, e-commerce websites have become indispensable, as most commercial enterprises have their own e-commerce websites through which the organizations interact with their customers in addition to selling their products and services.

It is imperative to take into account certain factors that influence e-commerce website design. Appropriate images and pictures should be utilized in order to make the e-commerce website visually appealing. Making a good impression and grabbing the customers attention depends on the design and layout of the website. It is important to maintain a professional look which is also user friendly and not complex. Including a search engine and advanced filters would ensure that customers will have access to the product easily. Keeping your site uncluttered and navigable is essential in order to enable the visitors to obtain the necessary products and information.

Generally, a customer does not like to spend more than 30 seconds in the process of evaluating a website. Therefore, it is important that the customer gets the information he or she is searching for within that time. As a result it is possible that they would explore the website ultimately making a purchase. An effective e-commerce website therefore, must be able to give a business this advantage over others.

A merchant account that accepts all types of credit cards is essential for the success of an e-commerce website. Install a secure server and a reliable payment getaway to ensure that the customers information is safeguarded and verified at the same time. For this purpose, use companies that offer SSL certificates.

E-commerce websites help create new business opportunities with potential customers, potential business associates and new product manufacturers. Customers who initially did not know you existed will know about you, and other businesses will approach you about partnership opportunities.

Another benefit of an e-commerce site is that it gives you the ability to possess unlimited store hours, providing your customers 24 hours a day, 7 days a week access to shop and buy products and services from you. In addition, brand or product awareness will increase as you will be able to reach out to millions of consumers all over the world.

Process of E-commerce Web Development

In this ever-growing world of online business, and when there is no denial to the fact that the market is flooded with e-commerce web development solutions. Though it seems easy to start-up a new virtual venture, but it is tailed with some issues, which need to be kept in mind.

Once you are all set with the proposition of starting up an e-commerce venture, you need to keep in mind the following steps

1.Be Particular about what you tend to offer: One needs to be very particular about his/her proposition to his/her products and services. Target a particular set of audience, and set your goals, products and services according to their needs. This would lead to a profitable business.

2.Choose a domain name: Once you are all set with the foundations of your e-commerce venture, choose a valid domain name, which solely represents your site.

3.Hosting Service: Where there are ample of options in online marketing, it become very important to do an in-depth market survey to be able to find a hosting service that offers SSL, regulated up time and reasonable data transfer limit, email auto-responder, unlimited or sufficient email accounts and free programming scripts and tools.

4.Search Engine Optimisation: This option is but essential for your e-commerce business to get listed in the search engines’ top ranks.

5.Be loud and Clear: Since content is the King, and it is one of the most important factor in determining the success of your site. Therefore, just make sure that you be crystal clear in your content and commitments, and present it in such a manner that the potential visitor don’t just click away your web page.

6.Multiple Payment Modes: In this world of plastic money, you ought to provide multiple payment options to your customer. online payment mode, be it merchant account, credit card payments, PayPal, or direct handling of credit card payments.

7.Security: Ensure a secured transaction to your customers. Where there is a cut-throat competition in this era of virtual storefronts, security adds credibility and success and an authentic scrutinized security certificate helps you generate more revenues.

8.Customer Service: Make it easy for your customers to be able to interact and share their views, any queries (via FAQs). It ensures the level of trust and transparency in your customers and ensures a long-term relationship.

And, it is true that to take into care all these features, becomes quite complicated. You can actually hire an e-commerce web development service provider, but make the best choice out of the lot.

Really Important Tips for Your Ecommerce Store to Succeed in 2009 and Beyond

The Ecommerce world is one of the most lucrative industries to be involved in and lot of people endeavor into starting up their own online store or business. Ecommerce website owners often ask “what does it take for a web site to succeed?” There are many factors but here is a list of 10 most important areas to concentrate on.

1. Clear Storefront Layout and Navigation – Design cannot be overlooked. A user should instantly feel like he or she knows what to do and what is being asked of him or her to get to a preferred destination. An ecommerce web site should home page almost always must include a search bar, a navigation bar with browse by category, special offers via a colorful rotation banner such as deal of the day, merchandising boxes that work together to offer popular items, security and confidence building purchase icons such as contact phone numbers with customer service links, SSL and secure experience icons, shipping and credit card/payment option logos, and a clearance or discount section.

2. Significant, Useable, Filterable, and Actionable Product Information – First, provide an easy to filter navigation and the option to compare items. This puts a user in charge of his or her own shopping destiny and encourages buying by increasing participation in the selection process. A good amount of content in each section and about each product allows users to learn more about your categories, products, your company, and the experience one can expect, building the consumer confidence needed to make a purchase and be happy about his or her decision.

3. Product Photos – Product photos are a big deal! Many users need to see, in good detail, the quality of the product he or she will receive. Include zoom tools so users can see the detail, even if you think this is not important. If your product warrants multiple angles or light shots, show them. Your users will reward you with a confident purchase, one less likeley to be returned. Best practice would be to find the best competitor out there and make sure your site has better or “as good” pictures as that site.

4. Calls to Action – Invest in features that will help customers interact with your site and understand your products better. Investment ideas are to go with some leading trends such as expandable interactive images, flash, interactive tours, videos, live chat with customer service, professional looking slideshows that show high level technical prowess, and the list goes on. The idea here is to provide a user an experience eh or she cannot find elsewhere.

5. In Your Face Product Promotion – When you go to a store are all products set up the same? Most likeley, no. A store’s objective is to push viewers to see many items in a way that is fashionable and exiting to the customer. Many stores forget that cross selling suggestions, product reviews, featured products sections, clearance areas, coupons, and any interactive presentation is seen. Push viewers to more interaction, and to buy today! Additionally, merchants that now provide advanced, exceedingly fast shopping experience tools such as AJAX can now gain a competitive advantage via site speed increase, earning customer loyalty and additional revenues.

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