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Seo Content Writing Techniques

Writing is very specialized skill, it has different styles when it comes to different medias such as paper, television and web/internet, creative writers have no boundaries, no rules to write but when it comes to get reward of their written material in search engines, they have to adopt certain guidelines, certain rules with standards so that their written stuff can get decent number of audience.

What is SEO Copy Writing?

SEO copywriting is nothing but just a topical writing where content writers always write for topics / sub-topics and those topics or sub-topics are called Keyword Phrases. There are some other techniques with this, which are kept in mind when writing for search engines, but whatever they write is topical as a result search engines can easily understand them and give them the most valuable positions. There is a proper procedure & technique for SEO Copy Writing which will be discussed later on in this article.

Why Content are most important?

There is a very obvious answer to this question, content is still king because content is the major source of conveying message to search engine. Search engines read the content and then realize the importance of the content, they their-self understand the purpose of the website and then compare it with other related websites in their database, on the basis of your websites content your website is given some rank in search engines, it could be at 1st page and could be at 100th page. There are plenty of other elements but content is one of the very important aspect of your website optimization, whenever writing for your website, keep in mind that your website is going to be evaluated not only by human but search engines bots as well.

How to Balance Copy Writing Keeping Users and Search Engines in Mind

Website copy can be liked and disliked at the same time by different human readers, there are plenty of external things that effect on human mind when reading such as mood, time, easy & flowery language and interests. But to search engines its entirely a different thing, they are built on artificial intelligence thats why it doesnt matter how difficult the words are, how boring the topic is, they have to read your written content time and mood cant stop them.

I would never recommend writing for search engines, in fact search engines will never like it. Search engines have a very clear policy and that is whatever is important for human readers is also important for search engines thats why always try to facilitate your readers but there is a simple guideline for search engines by following that you can make sure to balance your well written copy writing for both Human readers and Search Engines.

Who should I Write for Search Engines OR for Visitors?

Another very interesting question, there are many content writers who are worried to either write for search engines OR for website visitors? The answer is very simple, search engines dont like them to feed, thats why focusing on search engines is only a waste of time. But you cant ignore search engines, since search engines are based on pre-defined algorithm (artificial intelligence) and they are compelled on certain things, such if your website code is not search engine friendly then search engines will be finding difficulty to read and understand website content. Content writers should focus on writing for website visitors but keeping search engines standards in mind, so that their content will have good impact on search engines.

Well Targeted Written Content is more valuable

Whatever you are going to write, search the right term to use, it may happen that your written content will get good rankings on certain keyword phrase but what if that keyword phrase is not searchable in search engines. Thats why you make sure that your written content should be well targeted, to search most searched keyword phrase in search engines, and you can use FREE GOOGLE KEYWORD TOOL.

The Top rated Market place For SEO Services For the Very best Possible Price

The Concepts of Search Engine Optimization or SEO/p>

Nowadays, people can have what they need through the use of a personal computer or any kind of handheld device. Because of today’s technology, people don’t have to go through searching books in the library only to see the facts they desire. This can be done through working with the internet or the World Wide Web. Through this people are able to find all the things they want to be familiar with with the aid of an internet tool referred to as Search Engines.

A Search Engine can do this through amassing information from each web page or website existing on the web. The results are then placed for their usefulness and availablility. For a website to get to a higher rank in a Search Engine, it has to be able to meet up with the requirements required by this kind of tool. For this reason, if you desire to curve your very own name in the online world, you only need to have the service of an accredited SEO or search engine optimizer.

SEO or Search Engine Optimization can assure that a certain website conforms to the requisites of a Search Engine. The value of a competent SEO or Search Engine Optimizer when planning to open or launch a brand new site or boosting the standing of an active website is high. SEO makes your data search much easier and it also aids in blocking probable internet troubles. A great SEO provides very important data like what the search engines requirements are and it as well gives notice in case there are changes made.

While acquiring the services of an SEO expert is very important, website owner must weight their choice very carefully. There are different kinds of SEO or Search Engine Optimization, and listed below are the kinds or procedures:

1. If the ranking is enhanced using simple and non- complex procedures, then the service provider makes use of the organic SEO method.

2. Another way is the one that makes sure that all the guidelines and rules of search engine is followed, and that is the White Hat SEO. It focuses on the need of the website owner, and provides the desired result utilizing an ethical approach.

3. Black Hat SEO is the form of method that is opposite to White Hat SEO. It only concentrates to the search engines and its rank and does not give any significance to the demands of individuals. The rules and guidelines of search engine are violated when utilizing this method that’s why it’s also being termed as SEO Spam.

A website’s rank or even popularity is very important; however the content of the site and meeting the needs of the general public and doing the proper thing to have the preferred rank remains the good thing about it. It’s the ethical and moral method that matters even though it might take time and lots of efforts. Many are after of their selfish wants to make profits without considering their viewers. It all boils down to the website’s owner discretion on what SEO to use, he knows the potential consequences anyway.

At webrankseo.org we realize how extremely difficult it is to locate a dependable partner for cheap seo packages and Search engine optimization services, and we are proud that we are ready to become the business you can trust and share your Search engine optimization projects. To be able to deliver our clientele with today’s, efficient products and services we never stop studying. We are using expensive software and are frequently updating our products, techniques and technology to make certain that our clients will always be ahead of their competition. Check out our seo packages today!

Common Web Development Mistakes Businesses Make

Launching a new website without proper forethought can be detrimental to establishing your brand online. There are 100’s of unprofitable and neglected websites out online today that had the potential to succeed. Here is a list 6 common web development mistakes that businesses often make:

1. Not Setting Clear Goals and Establishing Ownership of those Goals.

* It is important to place a leader in charge of making final decisions relating to design, content and project elements of the new website. Many web development projects are unnecessarily delayed and overcomplicated by involving too many decision makers.
* The project leader should workshop general goals from all departments, listen to the various suggestions and then develop strong objectives based on a consensus.
* The project leader should then be allowed the flexibility to manage the flow of the web development project.
* Arrange ‘checkpoint’ meetings with key staff at crucial phases such as testing.

2. Incomplete Web Development Specifications

* Never start a web development project without a clear specification sheet of what pages and website functions will be required. Adding in a calendar or login feature halfway through a project in not only inefficient but will most likely cost your company more.
* Look into how many variables will your products have such as size, colour, type, sku number, shipping, tax etc. Compile all your product information into one place to get a good idea of what information you have available.
* Address topics such as shopping features and merchant accounts early on and ask your web development company if the proposed system is search engine friendly.

3. Limited Hosting Plans without Scalability

* Find out if the hosting plan will be compatible with the proposed system outlined in the Web Development Specifications
* Many companies make the mistake of going for the cheapest hosting plan without checking its database compatibility and how easy it would be to move to a larger hosting package.
* Some hosting companies can increase your disk space and bandwidth with no hassle but others may require you to move to a new server which is potentially costly and time-consuming.
* Make sure the hosting servers are hosted in your main country of operation so that Search Engines have a good reason to associate your website with this country.

4. Absence of Customer Centric Features

* Usability issues are key to keeping users on your website.
* Search functions, sales support features such as live chat and clear navigation go a long way to getting more from your website.
* In fact add your contact details or some form of contact interaction on every page to speed up the steps between curiosity and contact.

5. No Maintenance Plan

* Launching a website should not the final step. Updating content takes time and skill but tweaking your website to be relevant is pivotal to creating a good online brand. Make the most of your online presence by giving users a reason to keep coming back to your website.
* Designate a resource (either inhouse or outsourced) for website updates and make use of this resource at least monthly

6. Lack of Online Marketing Direction

* A website with no real growth will not attract search engines or increase traffic.
* Whether you do this inhouse or outsource your online marketing efforts to a service provider you need to be sure to have a marketing plan for your website. Research and refine your goals once more.
* Make sure that there is some sort of tracking installed on your website to monitor your website traffic statistics. AWstats or Google Analytics are both free and there is no excuse not to start tracking now.

Free Seo Tools You Must Use.

Effective SEO strategies require a lot of effort and time. Although in the search engines market exist very advanced tools that cost a lot, there are many free SEO tools which can help the novice and advanced SEO marketer to save valuable time.
Here is a list of free and proven for their effectiveness SEO online instruments:

1) http://www.alexaranking.com . It displays multiple domains instead of one. Therefore, you can have instant traffic results from Alexa Rankings instead of typing and search each time separately.

2) http://www.xml-sitemaps.com . Sitemaps are extremely important for websites because they help search engines crawl and index them. This is a free xml sitemap generator.

3) http://www.123promotion.co.uk/directorymanager . You can track your submissions to various web directories and you can also visit regularly to see new directories added to the list. You just tick the appropriate submission boxes when you submitted your website. Its very easy to use it.

4) http://www.123promotion.co.uk/ppc/index.php. This is a very powerful tool. It displays, based on the Overture and Wordtracker keyword search tools, similar data, including search figures from the previous month. It also adds statistics for average searches per hour, day, week, projected figures for the next 12 months and then also a figure to see how searches may look in 3 years from now.

5) http://www.seochat.com/seo-tools/keyword-density . This keyword density tool is useful for helping webmasters/SEO’s achieve their optimum keyword density for a set of key terms/keywords. This tool will analyze your chosen URL and return a table of keyword density values for one, two, or three word key terms.

6) http://www.mcdar.net/KeywordTool/keyWait.asp . This is another Excellent Resource. When you enter the appropriate URL and keyword, it will display Pagerank and Back links pages for the Top 10 websites.

7) http://www.123promotion.co.uk/tools/robotstxtgenerator.php . You can create a free robots.txt file with this resource. So, you will be able to direct the search engines to follow the pages structure of your website and also direct the search engines not to follow and crawl specific web pages of your website you dont want to be crawled.

All you have to do is filling the fields and when the robots.txt file is created you upload it to your root of your web server.

8) http://www.nichebot.com . This website displays keyword data using Wordtracker and Google search results. You just enter the keyword and press the button.

9) http://www.webconfs.com/domain-stats.php . You Enter the domain and get: domain age, number of pages indexed, and number of backlinks. The statistics include Alexa Taffic Rank, Age of the domains, Yahoo WebRank, Dmoz listings, count of backlinks and number of pages indexed in Search Engines like Google, Yahoo, Msn etc.

It will help you figure out why some of your competitors are ranking better than you.

10) http://comparesearchengines.dogpile.com . Shows top results from 3 search engines. This tool helps you get all kind of statistics of your competitor’s domains.

11) http://www.marketleap.com/verify/default.htm . This verification tool checks to see if your site is in the top three pages of a search engine result for a specific keyword. You enter your URL/Keyword and it displays top 30 for 11 Search Engines.

12) http://www.related-pages.com/adWordsKeywords.aspx. This tool generates a list of possible keyword combinations based on lists of keywords that you provide.

You enter a list of terms, one per line or separated by commas. This is very effective for Google Adwords and Overture.

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